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Founding member pricing

One service. Three levels of how much we do for you.

The Sign & Social managed AI department is the same product at every tier — every pillar, every solution, every workflow. What changes between tiers is who's behind the wheel: at Minimum, you operate the department; at Pro, our team operates it with you; at RMD, you have a fractional marketing department running on your behalf.

Minimum
The full department — you run it
$197/mo
Founding rate locked · Standard $297/mo
$297 one-time onboarding · First 30 days free for founders

You wanted an AI department. This is the AI department. You're the operator — every queue, every approval, every decision still runs through you.

  • Platform & community
  • Live AI Academy — weekly Q&A, framework library, monthly prompt drops
  • Dedicated AI Cloud Computer — your data, your keys, your isolated environment
  • Managed HighLevel sub-account — CRM, email, SMS, calendar, funnels, fully built
  • 20 MLS-ready website templates on your domain (IDX search + VOW client portal)
  • Cadence AI Receptionist — voice on phone, chat on site, deployed in 7 days
  • Every pillar, every solution
  • Marketing & Brand — voice content, weekly market brief, same-day listing kit
  • Sales & Lead Management — 60-second response, wishlist loop, sphere activation
  • Transactions — contract-to-close, compliance sentinel, vendor concierge
  • Client Relationships — annual equity report, lifecycle touches, reply engine
  • Intelligence — Monday brief, ask your book, agent profile view
  • Service
  • Quarterly voice retraining
  • Academy office hours access
Become a Founding Member

Annual: $1,773/yr (twelve months for the price of nine) + $297 onboarding

RMD
The Real Marketing Department — a fractional marketing org
$997/mo
$997 one-time onboarding · First 30 days free for founders

You wanted to operate like a brokerage with a real marketing department. You get the Pro service, plus a fractional CMO, custom-built capabilities each quarter, brokerage-grade tools, and senior strategic support.

  • Everything in Pro
  • Senior strategy
  • Fractional CMO — 4 hours per month with a senior strategist for go-to-market, positioning, and lifecycle strategy
  • Weekly strategist session (up from bi-weekly)
  • Direct line to Aaron for strategic-level guidance and escalations
  • Custom builds & brand
  • One custom pillar buildout per quarter — a brokerage-specific workflow, a niche integration, a market-specific automation
  • Quarterly Brand DNA refresh, done by our team
  • Multi-market & team
  • Multi-market expansion — unlimited zip codes, multiple service areas, optional second brand voice
  • Brokerage / team features — multi-agent dashboards, agent comparison, team-wide rules and routing (up to 5 agents included; add-on per-agent beyond)
  • Listing portfolio management — every active listing tracked, weekly per-listing performance review
  • Production & service
  • Live video production for hero listings — 1 produced video per quarter
  • Done-for-you PR & earned-media outreach (quarterly pitch round)
  • Founding cohort direct line for onboarding
Apply for RMD

Annual: $8,973/yr (twelve for the price of nine) + $997 onboarding

All prices in U.S. dollars. Recurring charges begin on day 31 of your founding cohort onboarding. You can cancel at any time during or after onboarding. Founding-member rates on Minimum are grandfathered as long as the membership remains continuously active. Pro and RMD pricing is the price — no expiring discount, no countdown.

Add-ons

Optional pieces, transparently priced.

A few things are priced à la carte because they depend on your local market, your team size, or the data you bring in. We pass these through honestly so you can budget for them.

MLS data & search — IDX + VOW

Optional add-on at any tier. We connect your site to live MLS data and operate as your authorized technology vendor, sourcing the feed on your behalf. One connection powers two experiences:

  • IDX — public listing search on your site. Active listings, no login, the familiar "search homes" experience.
  • VOW — a registered-client portal. Once your buyer signs in, they get deeper data: sold history, price changes, and (where your MLS permits) expired and off-market listings.

What it costs, transparently: a per-feed data-access fee passed through at cost, plus your MLS's own data-license / participation fees — which vary significantly by market. No markup from us on the MLS's fees.

The feed is the plumbing; the product is the AI layer on top — natural-language search, buyer-match alerts in your voice, plain-English comps. We onboard one MLS at a time and quote your exact number before you commit.

Additional team agents

Minimum and Pro are single-agent. Team accounts available on Pro and RMD: $197/mo per additional agent (founder rate). RMD includes up to 5 agents; beyond that, $147/mo per additional agent. Brokerages of 10+ agents — reach out for a customized quote.

SMS messaging

SMS usage is billed separately at standard HighLevel rates (around $0.0125 per outbound segment for U.S. numbers). You'll see usage and the running total on every monthly invoice — no surprise auto-recharges, no minimums.

Custom buildouts (beyond included)

RMD includes one custom pillar buildout per quarter. Beyond that, or for Minimum/Pro accounts, custom buildouts are scoped, quoted up front, and billed once — then added to your AI Cloud Computer as a permanent capability you own.

Paid-media spend

Pro and RMD include ad management; the ad spend itself is charged at cost directly to your card by the ad platforms (Meta, Google, etc.). We recommend a minimum monthly budget of $500–$1,500 for organic-plus-paid to perform well together.

Additional live video production

RMD includes one produced hero-listing video per quarter. Additional videos are quoted by listing (typical range $400–$900 per produced video depending on length, location, and editing complexity). Quoted up front, billed once per video.

Side-by-side

What changes between the tiers.

The product is the same. The difference is how much we do for you, and what we add on top.

What you getMinimumProRMD
The managed AI department
Live AI Academy membership
Dedicated AI Cloud Computer
Managed HighLevel sub-account
20 MLS-ready website templates
Cadence AI Receptionist
All 5 pillars · 15 working solutions
Who operates it
Approval queue (you approve drafts)YouOptionalOptional
Our team writes & ships content for you
Dedicated strategist
Strategy review cadenceOffice hoursBi-weekly 1:1Weekly 1:1
Fractional CMO time4 hrs/mo
Direct line to Aaron
Paid media & production
Managed ad campaigns (Meta, Google, YouTube)
Voice cloning (audio for video / outbound)
Live video production for hero listings1/qtr
Done-for-you PR / earned-media outreachQuarterly
Custom builds & brand
Custom pillar buildouts included1/quarter
Multi-market / multi-zip-code coverageSingle marketUp to 3 marketsUnlimited
Brokerage / team rollout featuresUp to 5 agents
Brand DNA refresh cadenceQuarterly self-serveTwice / yr (with team)Quarterly (done for you)
Service
Onboarding turnaroundStandard 30-dayPriority / white-glovePriority / white-glove
Dedicated Slack / text channel
Optional add-ons (every tier)
MLS data & search (IDX + VOW)Available at all tiers — live MLS feed sourced on your behalf; per-feed + MLS fees passed through at cost (vary by market)
SMS messagingUsage-based at standard HighLevel rates; no bundled minimums
Additional agents (Pro & RMD)$197/mo per agent at founder rate; $147/mo beyond the 5 included on RMD

7-Day Cadence delivery

Cadence is included in every tier. If your AI receptionist isn't live and taking calls within seven business days of your onboarding kickoff, your onboarding fee is refunded — and you keep what we've built so far.

Cancel any time

No long-term contract. Cancel monthly via email or your portal. Annual prepays are non-refundable for the unused months, but the platform stays live through the period you've paid for.

Data portability

If you leave, you export your contacts, transactions, content library, and trained voice profile. The HighLevel sub-account can be transferred. The AI Cloud Computer can be handed off. The knowledge from the Academy is yours to keep.

Founding cohort

Pick a tier or talk it through.

If you already know which tier fits, the buttons above start the onboarding conversation. If you'd rather have us help you size it, reach out and we'll sketch the right starting point with you.

Talk to Aaron Read the FAQ